Jeff Pedigo is a writer extraordinaire for Mad Genius, a full-service marketing firm in Ridgeland, Mississippi, just a stone's throw from his home in Jackson.

   Mad G serves clients such as Farm Bureau Insurance, Southern AgCredit, Southern Miss, Mississippi Gulf Coast Community College and many more with fresh, innovative creative that cuts through and gets results. You should really check us out.

   An Emmy-nominated writer, actor and all around nice guy, Jeff Pedigo has more than 25 years of experience in marketing and advertising. He is a former Associate Creative Director for GodwinGroup in Jackson, Mississippi—one of the South's oldest and largest marketing firms—having served such regional and national clients as Comcast, Louisville Slugger, State Farm Insurance, Time Warner Cable, Piccadilly and Whataburger, among many others.

   A former adjunct professor at the University of Southern Mississippi (his alma mater), he has earned numerous awards at the local and national levels for his creative work, including many TELLYs and Best of Show ADDYs. He has been named Copywriter of the Year by his chapter of the American Advertising Federation, who also recognized him as Volunteer of the Year. However, Jeff suspects that this recognition was all just a ruse to get him to serve on the organization's Board of Directors. In 2008, he served as President of the organization, guiding the club through one of the most financially challenging years in its history. In addition to his civic activities with AAF Jackson, he is a graduate of the 2009-2010 class of Leadership Greater Jackson and a past president of the Leadership Greater Jackson Alumni Association.